7 Tips to Improve Your Email Marketing
44% of email recipients made, at least, one purchase last year based on a promotional email. How many of your subscribers made a purchase on your website? If the number is low, the potential for growth in your business is huge. Better email marketing is the key to more sales, upsells and creating a tribe…
Read More5 Ways Smart Forms Are Better than Regular Forms
Have you ever filled in a contact form on a website? I bet you did. Chances are, you probably have a bunch of forms on your own website as well. Well, I hope you at least have a contact form. That’s the bare minimum. As a savvy marketer, you most probably have subscription forms, inquiry…
Read More7 Benefits of Marketing Automation
Marketing automation works for your business while you sleep. Being a marketer is a lot of work. From creating landing pages, writing blog posts and updating social media, there are very few moments when we have zero items on our to-do list. Smart marketers know that if all our time is spent crafting blog post…
Read MoreWhat a Buyer’s Journey Is, and What You Need to Know
A buyer’s journey is not the trip people take to your shop. Like that wasn’t obvious… The term buyer’s journey gained popularity in the recent years as a central concept of inbound marketing. However, many business owners and marketers have difficulty understanding what it means and how to use it. If you feel that it’s…
Read More