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Popular Web Design Trends for 2014

Posted April 4th 2014 Blog - 0 Comments

2014 New Year DigitsThe Internet is constantly changing, which means web designs must also change to keep up with the times. As new technology comes along, designers will need to make changes to keep websites updated. Everything from the graphics used to the content placed on the sites affect usability and plays a role in how well users respond to the site. A slow loading webpage will turn users off quickly and so will one that is overcrowded and filled with so much information that it makes it difficult for the user to find what they’re looking for.

For this reason, one of the major trends of 2014 involves using simpler, easy to read text. No one seems to have time to read long paragraphs after paragraphs of text anymore. When searching for information, people want to get straight to the point and move on. Headings and bullet lists are still popular because it makes it easy for users to scan the content and pick up on the highlights when they’re in a hurry.

Larger text is also making its way into web designs. This is because it makes it so much easier for people to find the information they’re searching for and because less content allows more room for larger text without overcrowding.

Videos are Becoming More Popular

Have you noticed an increase in videos lately? You can expect that trend to continue. Videos create visual interest and they’re easy to produce and implement into web designs. Embedding videos into your webpage is a great way to get user attention and to communicate efficiently with your visitors. It’s also a great way to promote your YouTube channel if you’re using this social platform as part of your marketing strategy.

However, you do want to keep your videos short and take other steps to ensure your pages still load quickly because many people won’t wait around for your site to load if it’s taking too long. Video backgrounds are also becoming very popular in web design and they’re a great way to create interest in your site.

Scrolling

Due to the increase in mobile users, scrolling is becoming a big part of web design. It allows viewers to simply scroll down the page to find the information they need instead of going to different pages within the website. The four types of scrolling include column-based, horizontal, parallax and infinite scrolling and you’re sure to see a lot more of it throughout the year.

With more and more people using their mobile devices to access the Internet, it only makes sense to create websites that you can view on these devices. However, there are a few things to be aware of when implementing scrolling into your web design, so it’s a good idea to go over the pros and cons with your designer if you’re considering using it.

These are just a few of the most popular web design trends for 2014. The key focus is on creating a better experience for users so they’ll keep coming back and catering to the needs of mobile users is also part of the reason why these trends are so popular.

 

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